November 27th, 28th & 29th, 2024
![Ponents](/fitxers/MenuItems/22068/240515110412_test.png?as=webp)
The 5th edition of the CETT Smart Tourism Congress Barcelona is here, an international meeting space where academics, professionals, and entrepreneurs linked to the reality of Smart Tourism share experiences and analyze this phenomenon in depth to articulate synergies capable of shaping the future of smart tourism from all perspectives.
Explore how AI is revolutionizing the tourism industry, from personalizing experiences to optimizing operations. Examine the ethical and legal challenges of AI in the context of tourism.
Analyzes the factors that influence travelers' behavior and decisions, study how to create more personalized and memorable tourism experiences, and explore the use of technology to improve customer satisfaction in tourism.
Analyze how data can be used to improve tourism marketing strategies, especially in terms of market segmentation and targeted advertising. Explore the monitoring of the economic impact of tourism through the use of data and artificial intelligence.
Analyze how data can be used to improve the efficiency and sustainability of tourism destinations.
Researche innovative techniques for data analysis and visualization in the tourism sector. Apply artificial intelligence and machine learning to obtain valuable information from tourism data.
Explore how technology can be used to promote sustainability and accessibility in the industry, designing a more responsible and ethical tourism.
Examine the ethical challenges posed by AI in the context of tourism, such as privacy, transparency and fairness, as well as the legal issues arising from the use of AI in the tourism sector.
Identify the latest trends in technological innovation in the tourism sector, study the potential of emerging technologies such as augmented reality, virtual reality and blockchain, among others.
Examine the different concepts and definitions of smart tourism, as well as its policies and strategies to promote smart tourism globally.
Time | November 27th sessions |
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9.30 - 10.00 |
Institutional Opening |
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10.00 - 10.45 |
"Opportunities & challenges of AI (for good)" Alejandro Mullor |
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10.45 - 11.15 |
Coffee Break |
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11.15 - 13.30 |
Academic Parallel Sessions |
Professional Track |
13.30 - 15.30 |
Cocktail Lunch |
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15.30 - 16.15 |
"Emerging Techs in Tourism Management" Sandra Loureiro
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16.30 - 17.30 |
Academic Parallel Sessions
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17.30 - 18.00 |
Academic Workshop: "How to publish in impact journals" Dr. Daniel Imbert-Bouchard
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18.00 -20.00 |
Professional Track
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Time | November 28th sessions |
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10.00 - 10.45 |
"Tourism and Robonomics" Ivanov Stanislav |
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10.45 - 11.15 |
Coffee Break |
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11.15 - 13.30 |
"The intersection of AI and Tourism" Rob Law |
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Academic Parallel Sessions |
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13.30 - 15.30 |
Cocktail Lunch |
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15.30 - 16.15 |
"Measuring with AI" José Ruiz
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16.30 - 18.00 |
Academic Parallel Sessions
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Professional Track
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18.00 - 18.30 |
Academic Congress Conclusions
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18.00 -20.00 |
Academic Gala Dinner & Communications Awards
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Time | November 29th sessions |
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9.30 - 10.45 |
Travel Tech Games: The 24 hours Hackathon* |
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10.45 - 11.15 |
Coffee Break |
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11.15 - 13.30 |
Hackathon development |
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13.30 - 15.00 |
Cocktail Lunch |
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15.00 - 16.15 |
Presentations preparation
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16.30 - 17.30 |
Presentations
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17.30 - 19.00 |
Afterwork & Networking
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This 24-hour hackathon challenges you to use your creativity and wit to develop innovative solutions that integrate artificial intelligence and other technologies in the tourism sector. Work as a team to create projects that transform the way we travel, from travel planning and booking to the destination experience.
An exciting and adrenaline-filled challenge that will give you the opportunity to meet other tourism and technology enthusiasts, as well as mentors and support from industry experts and, of course, incredible prizes for the best projects.
UB Chair of Tourism, Hospitality and Gastronomy CETT | Barcelona City Council | Provincial Deputation of Barcelona